ClickCard creates new functionality inspired by the Japanese business card

ClickCard creates functionality based on the Japanese networking business card exchange process so that card information gains more attention.

Raquel Medeiros

By 

Raquel Medeiros

Published 

August 23, 2021

New ClickCard functionality inspired by Meishi

A ClickCard criou uma funcionalidade baseada no processo de trocas de cartões de visita do networking japonês. Como realizado na tradição oriental, com o compartilhamento do cartão de visita, as pessoas conseguem analisar as informações presentes no cartão de forma cuidadosa antes de tornar-se uma conexão.  

Também é possível entrar em contato com o profissional de maneira mais sutil ao enviar uma mensagem através da plataforma, dando ao usuário a informação de onde as pessoas estão o contactuando.  

A utilidade se tornou necessária para o networking internacional, principalmente se o usuário estiver criando novas conexões com profissionais da cultura oriental. Na cultura japonesa, por exemplo, em encontros e eventos profissionais, o anfitrião deve garantir que a etiqueta vai ser seguida. 

No caso do networking, em uma das etapas da etiqueta diz a respeito sobre a hierarquia e o cuidado no processo de passagem de cartões de visita, o qual tem que ser respeitado, pois caso não, é considerado uma ofensa.    

Meishi é o nome denominado para cartão de visita no Japão, o qual não carrega um significado apenas profissional como também uma extensão da própria pessoa, representando a posição de um japonês na sociedade. 

O hábito de troca de cartões de visita (Meishi - 名刺) é praticado rotineiramente, mas para obter êxito é necessário seguir protocolos os quais não são um desafio para os japoneses por já ser de costume, mas para turistas é algo que deve ser estudado antes de fazer o networking no Japão. 

Para o networking japonês, não é somente a maneira como é feito uma conexão que importa, mas também o momento que é feito. Em reuniões e eventos japoneses, o momento para a troca de cartões depende da quantidade de pessoas que estão participando do encontro e o cargo que elas ocupam. 

O primeiro passo é ter todos os dados necessários preenchidos em seu cartão, como: nome, cargo e contato. Se meishi for entregue de maneira correta, equivale a uma boa apresentação pessoal e também denota profissionalismo.

Dessa maneira, há de se respeitar a hierarquia dos cargos apresentados na hora de compartilhar o cartão de visita. Quem ditará essa hierarquia é o anfitrião que se baseará na posição profissional de cada pessoa presente. 

Em uma reverência, no processo de troca de cartões, os japoneses seguram com ambas as mãos o cartão sem que os dedos cubram as informações. 

Esse ato é feito porque o intuito é de que o receptor consiga ler as informações apresentadas no cartão enquanto ainda está nas mãos do proprietário, visto isso como um ato de respeito para com os outros profissionais. Ao lê-lo deve-se demonstrar interesse e atenção, além de guardá-lo cuidadosamente.

Caso a pessoa ofereça também o cartão de visita, deve-se entregar o do profissional menos experiente em uma posição mais baixa.

Japanese card exchange

The meaning of Meishi and its relationship with ClickCard

Pay attention to the way Meishi is treated, as this can range from respect to offense to the professional. That way, avoid putting it in your pocket anyway or playing with the card in hand.

In Japanese etiquette, the hierarchy of positions must also be respected when saving business cards received, that is, they must be kept according to the degree of importance, with the most important at the top and the least important at the bottom.

While reading you must have wondered how you could follow this whole process in the virtual environment, right? But don't beat your head so much because ClickCard has solved it for you.

So that this tradition does not lose strength in the digital world, ClickCard created the platform so that the information on a digital business card can be read with the same relevance as a printed card.

As a ClickCard user, you are more likely to succeed in international networking, as the application's features are flexible to meet the networking needs of other cultures.

It presents both personal and professional information, if that is the user's preference. Since it is very common today for printed Meishi to have a digital version, ClickCard also offers another common one for the Japanese: sharing your business card by QR Code.

New ClickCard functionality based on Meishi

Structure of Japanese business cards

A meishi is composed of: company name, position, first and last name of the professional. You must also inform the address, telephone number and fax number. It is of great importance that your business card has a QR Code so that it can be accessed digitally and the receiver can get to know your digital media, such as your website or social networks in which you publish your work.

Usually the background of Japanese business cards are light and solid colors so that the information is legible, but more liberal and creative professionals also opt for other more vivid color interactions for their meishi that match their company or product.

The ClickCard application makes it possible to create interactive and customized business cards according to the profile of the professional or company. To find out more, you can download the app from Google Play or the App Store.

International Networking

With globalization and the internet, communication between citizens of different countries has become common, both for personal and professional relationships. In this way, there are a greater number of possibilities for networking with foreigners, but care must be taken with how it is done.

As we saw with Meishi, the culture and way of networking in other countries can be quite different from how it is practiced in Brazil. That said, read below for some tips on what to do before taking action with your networking:

1. Update yourself

Before seeking to make new connections, it is advisable to find out about the latest and most relevant political and economic news from the country you are visiting. Look for subjects that have a greater impact on the profile of the connections you are looking for or that you will find, topics that can be addressed during your networking by you or another professional.

Being up-to-date guarantees security and gives the natives a good impression of you.

2. Be aware of cultural differences

Try to find out about habits such as lengths and ways of exchanging cards before starting your networking. Some gestures and attitudes that may seem natural to a Brazilian may be unprofessional in other countries. In this way, it is advised that there be a cultural alignment prior to the meeting, becoming aware of the way of speaking, acting, dressing, etc.

Other aspects to be studied involve networking in the country. The French, for example, like to enjoy the event's banquet without any rush, with the business matter presented only after dessert. Networking in France involves a strong social conviviality, with the topic of business starting only with the host's initiative.

3. Non-verbal communication

Behaviors such as posture, hand gestures, crossed arms and eye contact have a great impact on the impression that the professional will leave on native professionals, as they can convey insecurity, nervousness or lack of education if the professional's personal presentation is not consistent with the customs from the country.

4. Keep in touch

Even if he is not from the country, the professional must keep his connection with foreigners active. This can happen through virtual or face-to-face events, depending on the availability of each professional.

For good networking, whether international or not, you must maintain a strong presence on social networks and websites so that people remember your work, whether they are from the country where the professional resides or not.

Etiquette for exchanging business cards in Japanese networking

More references

Do you want to become a reference in networking? Access more topics related to our blog and download the ClickCard application to make your networking even more innovative!

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