Networking and the Small World Problem

The theory of the small world problem is based on good networking, which can be further enhanced by the use of the ClickCard application.

Raquel Medeiros


Raquel Medeiros


May 7, 2021

The importance of good networking to get new contacts.

From a psychology study came the theory The Small World Problem. It points out that we are all connected if we can pinpoint the 6 key people to whom we have common bonds of friendship. In short, it takes only 6 connections for 2 people from any corner of the world to be connected. 

There is only one however: it is necessary that the 6 people you keep in touch are willing to help, if one of them doesn't want to share your contact, the theory cannot be applied. But with positive thinking, you can prevent the failure from happening through social networks. How do you get recognition nowadays from people who don't have a direct contact with you? With social networks, right? So we can say that with good networking your probabilities would increase and it would be easier to convince 6 people to agree with this plan.

It is not enough to have millions of followers and so many friends on Facebook, if there is no interaction they will become just contacts. People need to know who you are and what you do in order to trust your relevance, be it professional or personal. Your networking cannot be moved only when you need something specific, feed your contacts constantly to give them more security.

But what is a secure networking? It is one that is not only interested in receiving, but also in offering. Its basis is the exchange of relationship and knowledge, someone who is prepared to talk and also to listen. That is why the exchange of business cards after a conversation or event is so important and ClickCard is a specialist in making this step increasingly easier, but remember to maintain the relationship, whether it is through questions, relaxed conversations or posts with common subjects. Focus on quality, not quantity, because that is what the 6 common contacts will be looking for in you: relevance. 

The Small World Problem as a networking tool

In an increasingly smaller and more interconnected world, networking is more important than ever. But with so many people and so many connections, it can be difficult to stand out and make your voice heard.

This is where the small world problem comes in.

Also known as the "six degrees of separation" phenomenon, the small world problem argues that everyone on Earth is connected to everyone else by just six degrees of separation.

In other words, we are all just six steps away from anyone else in the world.

By understanding the small world problem, you can learn how to network more effectively and reach the people you need to connect with.

Here's what you need to know about networking and the small world problem:

What is The Small World Problem Theory?

The small world problem is a fascinating concept, involving both mathematics and sociology. Basically, it states that everyone on Earth is connected to each other through no more than six people - the so-called Six Degrees of Separation.

The idea goes back centuries to English playwright William Shakespeare, who first stated the principle in his 1592 play "As You Like It".

In short, the Small World Problem suggests that we are all interconnected and share some common bonds with anyone across the globe we might choose.

Of course, this theory has been applied beyond people: indeed, its premises have been used to examine everything from species to items such as automobiles or cell phones. These days, connections can often be made even faster thanks to our use of social media platforms!

How can The Small World Problem help professional networking?

The Small World Problem has been a useful professional networking tool for many years. Once you understand the concept, you can use it to quickly narrow down your search and expand your network. The idea is that anyone only needs up to six connections to reach anyone else in the world.

This means that once you've made those five or six connections, you can start building a much larger list of contacts relatively quickly. Professional networking has never been easier with help from The Small World Problem!

The benefits of networking

Networking can be a great way to make professional connections that can benefit you in the long run. It's not just about handing out business cards or introducing yourself to potential contacts, networking is also a great way to stay informed about industry trends and other opportunities.

By networking with people who have similar interests and goals, you can gain valuable insight and new ideas that can be beneficial to your career path. Additionally, networking can also provide an opportunity for collaboration and mentoring that can help further your professional development.

The importance of networking for professionals

Networking is an essential professional tool - in short, the more contacts you have, the better. Additionally, professional networking gives individuals the opportunity to make connections with people who share similar interests and values, which can lead to professional opportunities and collaborations. It also offers a great networking opportunity that can yield invaluable professional advice and resources, even if it requires outside-the-box thinking.

Building relationships with like-minded professionals is especially important in this fast-paced digital age, where everything is intertwined and the importance of professional reputation has never been greater – your current contacts could very well be your future colleagues or employers.

Networking is an invaluable asset for any professional, so be sure to engage with trusted sources, build relationships, and collaborate whenever possible!

How to get network connections

Networking is a great way to build your professional contacts. It's about getting out and meeting new people, creating meaningful interactions and conversations, and finding common ground!

Start by going to events in your area that are related to the industry you're working in. If that's not an option for you, try connecting with people online through social media and professional outlets.

Search for local businesses in your area that interest you and follow them on LinkedIn or Twitter. You can also join local meetup groups or virtual events designed to bring together people from similar professional backgrounds.

By taking advantage of these opportunities, you can connect with potential employers, mentors, colleagues - even friends!


The Small World Problem is a contemporary issue that has been addressed by creative and innovative networking applications. By creating connections across meaningful networks, we can facilitate the flow of collaboration, productivity and mutual understanding between different areas of expertise. Networking can also open doors to amazing opportunities, allowing us to discover meaningful connections and have great conversations with productive individuals.

Successful networking requires careful time management and strategic relationships; It's important to have a clear objective defining the purpose of your network before you begin. In short, when approached thoughtfully, networking can lead to tremendous personal and professional growth. So why not try it?

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